Types of Fashion Modeling: part 4 of 5
|
Posted By: Marcus Tremble on February 01, 2007 continued from part 3... Some Categories of Commercial Modeling are: COMMERCIAL PRODUCT MODELING - Generally we are generating a photo to sell a product and the model is used to show how the product is used. Also, model may be used to convey an image about a product. An example would be a model dressed like a doctor holding a blood pressure device. This gives an image of medical authority being behind the product. There is also the old Madison Avenue technique of selling a product by putting someone attractive by it. Although it may not be politically correct to do this, it still is done and it works. People stop to look at a pretty face, not at another vanilla computer box. The physical requirements and look for commercial product modeling can vary a great deal. It all depends on the image or story you are trying to tell. This is where character models are used. COMMERCIAL LIFESTYLE MODELING - Models are used in photos showing a period of life or doing something in life. The photo might be an older couple walking on the beach and the photo is used in the advertising materials for a new retirement resort. Or a photo of a young couple playing in a park with their children and the photo is used in an ad for a life insurance company. The models are used to act out some concept or idea of life. The physical requirements, age, size, etc. can vary greatly. But they always use the "beautiful people" in these photos. COMMERCIAL CORPORATE MODELING - Corporate modeling is like Lifestyle but it always has a business theme. Again physical requirements can vary greatly, but usually attractive people are used - although sometimes character models are used also. PRODUCT DEMO - In smaller markets this seems to be a favorite area to start models. Models stand in front of, or in a store or mall, and hand out free samples of something. The idea is they want someone attractive that people will be drawn to and will work for just a few hours or a few days. When you are young and starting out this pays better then any regular job and it can really build your confidence around people. TRADE SHOW MODELING - Once again attractive people are attention getters. When a trade show comes to town some exhibitors may hire models to hand out literature at their booths. One of the classics examples of this is the auto show. Again, it gives some income when you are starting out and gets you in front of the public. (this is part 4 of a 5 part general information series on "Types of Fashion Modeling". Writer: Marcus Tremble) If you enjoyed this article, Join HBCU CONNECT today for similar content and opportunities via email! |
 |
Marcus Tremble
Director of Projects / Lead Photographer, Displaymode Fashion and Modeling Media Member Since December 2006 |
More From This Author
Latest Blogs
 |
In a Smarr Car in a Kia in a Youtube Nightcap video in a wedding reception ITS A FATHERS MONTH THINGLeave it to the fellas
Maybe
Ocho Cinco how about a live Auction of your Collectibles live from thee Tender Box cigar lounge
Grab a gift that brings vibes machismo cuban tradition
https://eigh ...more
Hija Chang • 82 Views • May 22nd, 2026 |
 |
Reviewing the 2026 Acura MDX Type S SH-AWD AdvanceThe 2026 Acura MDX Type S SH-AWD stands out in the three-row luxury SUV segment. While others in the class focus on luxury, the Acura MDX has become a practical family vehicle with great performance. ...more
Randi Payton • 116 Views • May 21st, 2026 |
 |
Dominican Republic: The Caribbean Island of rhythm, resilience, and beautyThe Dominican Republic is more than a Caribbean destination; it is a living heartbeat. It is a place where rhythm is not just heard but felt, where resilience is woven into the soul of the people, and ...more
Joel Savage • 119 Views • May 21st, 2026 |
 |
The Myth of LinkedIn: Why Most Creators Never Strike GoldPhoto: A journalist looking at a laptop screen showing a LinkedIn warning message about leaving the platform, symbolizing restricted traffic flow.
Many professionals, for years, believed that joi ...more
Joel Savage • 149 Views • May 20th, 2026 |
 |
African Pygmies: Ancient forest tribes fighting for survival todayPhoto: A small forest‑dwelling family in a Central African rainforest.
The Pygmy peoples of Central Africa, for thousands of years, have lived deep within the vast rainforests of the Congo Ba ...more
Joel Savage • 139 Views • May 20th, 2026 |
Popular Blogs
 |
Divorce in America in 2009 – What’s love got to do, got to do with it?
Join Brother Marcus and the cast and the crew of the Brother Marcus Show live this Sunday evening on February 1, 2009 @ 8:00 p.m. for another hot topic in our community! “Divorce in America in 2009 ...more
Brother Marcus! • 71,389,316 Views • January 27th, 2009 |
 |
VISINE ALERT!!!Seemingly innocent medication such as Visine eyedrops are used by people to concoct a mixture with similar effects as a date-rape drug.
When mixed with alcohol and taken orally, the eyedrops can l ...more
Siebra Muhammad • 119,732 Views • May 23rd, 2009 |
 |
"Chain Hang Low" check out the real meaning of the Lyrics!Recently there is a new artist out of Saint Louis that goes by the name JIBBS. Jibbs debut single "Chain hang low" has a history that most people are not aware of. The particular nursery rhyme that th ...more
Tyhesha Judge-Fogle • 78,256 Views • November 9th, 2006 |
 |
HBCU Marketplace Gifts: Divine 9 Premium Fraternity / Sorority Playing CardsVendor: Charles Jones
Item Price: $20.00
Price Includes Shipping: Yes - Shipping Included
Item Description:
Pantheon Series - Divine 9 - Premium Playing Cards (choose Gold Series or Silve ...more
Hija Chang • 62,967 Views • December 2nd, 2018 |
