Featured Member: Zakiya Hamm on HBCU CONNECT!

Q&A With Zakiya Hamm

Zakiya Hamm
MBA Student, student
Location: Rochester, NY United States
Joined: Apr 1st, 2025

About (request update)

Education (request update)

Southern Connecticut St Univ class of 2015

Undergrad Major: Communication

University of Rochester class of 2026

Grad Major: Business Administration

Experience

I currently work with student as MBA Student
I have years of experience working in the Advertising/Marketing/Public Relations industry.

Marketing Consultant | Swatch Digital
From October 2022 to May 2024 • 2 year(s)
Developed brand strategies that increased customer engagement by 80% and online sales by 20% through data-driven campaign optimization and consumer insights analysis.

Marketing Specialist | Ada Developers Academy
From November 2021 to November 2022 • 1 year(s)
Led social media initiatives increasing brand visibility by 60% and driving 2,000 monthly leads, while conducting market research and supporting fundraising efforts achieving over $80,000 in contributions.

Marketing Coordinator | Untamed Marketing
From April 2020 to November 2021 • 1 year(s)
Created multi-channel social media strategies increasing brand awareness by 50% and website traffic by 20%, while managing editorial calendars and optimizing content performance.

Voter Deputy Clerk | Harris County Elections
From September 2018 to January 2021 • 3 year(s)
Delivered customer service to over 60 Harris County residents daily and managed voter registration information and election history for 2 million residents through data entry and record management.

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